—Where storytelling shapes the guest experience.

Every project begins with a story.
— 
chd is a boutique interior design studio specializing in restaurant and hospitality design. Based in New York, the studio creates narrative-driven environments that combine spatial storytelling, material refinement, and experiential design.
Founded and led by Demetris Charalambous, principal designer, the studio brings a multidisciplinary approach informed by interior design, exhibition design, and environmental psychology. We focus primarily on restaurants, bars, and hospitality interiors, delivering concept-driven spaces that enhance the guest experience and support operational flow.

How the Studio Works
The studio works through a principal-led, collaborative model—partnering with architects, engineers, and fabricators while maintaining a cohesive design vision across all phases of a project.

​​​​​​​Design Approach
The studio’s process is rooted in understanding place, culture, and the intended guest experience before form is defined. Concepts are developed through narrative frameworks that guide spatial planning, material selection, lighting, and detailing—resulting in environments that feel cohesive, purposeful, and emotionally resonant.
The work favors timelessness over novelty, atmosphere over decoration, and meaning over excess.